Outreach
March 7, 2024
Boost Leads by Merging Inbound & Outbound Tactics
🚨That tactic will help you to bring more leads!
🧠A wise man once said that inbound and outbound may seem different, but they become very powerful when they support each other.
✔️It took me a couple of years to understand because, from my perspective, they were two different things but with the same purpose.
✔️People think Outbound; it's just related to sending messages to people. Trust me, the era is over. It's time to give value to the era. You need to provide information to people. You need to send some blogs to people so that they can read and understand the value.
📸One basic example: Let's say you are selling a user onboarding tool.
✔️Rather than texting the prospect and saying directly, we are doing this, blah blah.....
✔️You should send him a blog and say, 'Hey [first name], here are five steps to speed up the onboarding process
So, If you don't have good blogs, your outreach will not work.
✔️Let me give you one more: You can ask the inbound team to create an industry-focus blog. For example, let's say you are focusing on e-commerce companies.
✔️You can reach hundreds of e-commerce companies and share the blog about How E-commerce companies improve the onboarding process with (company name).
Trust me, it will work ;)